Export your company TO north america.

THE program

La Piscine’s international program is intended for any growing creative and cultural company that has already secured its domestic market and wants to explore North America, starting with Montreal. It offers a 10-week process to validate your value proposition for the North American market.


  • A turnkey export plan
  • Concrete leads : meetings with potential clients and partners
  • One-on-one work with the sales expert-coach
  • Post-program follow-up by the La Piscine team




schedule a meeting

what does the program include?

10 weeks of support focused on commercializing your company and developing your business, including:

  • 6 weeks of remote preparation involving 1 meeting each week with local experts (international prospecting, preparing a business calendar, identifying partners, preparing the business proposal with sales coaches, etc.)
  • 2 to 4 more intensive weeks of validations and mission: meetings with players in the innovation ecosystem, B2B meetings with potential clients and partners, debriefing, and progressive updating of your action plan (in-person or remote format)
  • 2 weeks of follow-up: validation of business objectives and recommendations to adjust your export strategy 
  • An assigned sales coach for the entire duration of the program
  • Access to the La Piscine community

The program is entirely virtual and in English.


The program is free for companies sent by our partner incubators around the world:

For all other companies, the program costs $8,500 CAD for the virtual program and $9,500 CAD for the in-person mission.

program graduates

“For Epopia, the Plouf exploration mission in February 2020 was ice-cold #snow but #TeamPiscine was warm and welcoming. A year later, these business meetings in socks snowballed and proved transformational.”

Clara Groison, Epopia (Strasbourg, France)

“We applied what we learned in Quebec to our French clients and improved our sales methods in our domestic market thanks to our work with our business development coach. The program gave us a framework as having regular follow-up is very important when penetrating a new market.”

Matthieu Penet, Yaggo (Paris, France)